It all starts with a sock.

Riding is made of details.

The ones you notice straight away.

And the quiet ones that change everything.

Showsette was born from one conviction:
a rider's essentials deserve as much attention as the rest of their turnout.

We chose to begin with the sock.

An everyday essential, worn schooling and competing alike, yet too often reduced to its function.

We wanted to give it another place.

More comfort. More style. More attention to detail.